How did you attract/address your audience?
We have now uploaded our movie to Youtube to allow for some quick feedback and also to see whether it has successfully appealed to our target audience. Our video can be found here: http://www.youtube.com/watch?v=1RtH0oiBerk
The Youtube annotations highlight the conventions of the genre and explain the characters, plot and setting. By sticking to these forms and conventions of popular films of the genre; we have hopefully appealed to audiences that enjoy horror movies, especially those mentioned to be most influential.
The characters in our movie (teenagers) are suited to audiences of similar ages as they will relate to them. The conventions we followed have resulted in our movie fitting the horror genre very well which has drawn attention from audiences fond of the thrills of a good horror movie. Our soundtrack is arguably our strongest device and is best appreciated with good sound-system. For these reasons I think our movie would make a very good 'date movie' (mainly teenagers) for cinemas and even home cinemas.
After having our sequence on the YouTube for 2 days, these demographics show that it is very popular with male audiences and of ages 18 - 24, successfully reaching our target audience.
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